Strategy Execution


As every manager and every leader knows: you can plan until you’re blue in the face, but ultimately it’s the execution that determines success. Between a strategic plan and its successful execution, there are also the ongoing demands of the regular job and everyday responsibility to be dealt with. We call this managing the whirlwind.

The whirlwind consists of all those urgent issues and responsibilities that swallow up so much of your time and thoughts that there’s very little leeway for a regular look at what’s new. It could be that improvement target or that new strategy that you want to execute. If you keep putting it off, nothing will happen and reality will catch up with you – sooner or later.

We can help organizations like yours to successfully realize their greatest objective in the midst of the whirlwind. So that your results improve in the long term. In order to do so, we’ve developed the principle of The 4 Disciplines of Execution:

  • Focus on a Wildly Important Goal, WIG (discipline 1)
  • Work with behavioral measures (discipline 2)
  • Keep a motivating scoreboard (discipline 3)
  • Create a rhythm of accountability (discipline 4).

If you’d like to know more about how we do that? Please contact us.

Our NetPromotorScore has gone up in 5 months time from -17% to +28% thanks to this method. This exceeded our expectation. Our clientrelations have improved incrementally through this.Marc van der Heijden. IT Director Adidas Groep