“Nowhere in the sales process do a few minutes of dialogue more quickly determine whether we continue or end our relationship than during the initial interaction.”
-RANDY ILLIG, CO-AUTHOR, LET’S GET REAL OR LET’S NOT PLAY
What if there was a simple, systematic approach to prospecting that ensured significant, measurable results?
Most companies may have already missed their goal and don’t even know it.
After more than a decade of working with literally thousands of sales executives all over the world, we’ve learned:
- The prospecting techniques that worked so well in the past simply won’t work today.
- Sales pipelines are too small and full of opportunities that go nowhere.
- While sales teams are working harder and faster than ever, they are focused on the wrong activities.
- Most companies won’t realize they’ve missed their goals until it’s too late.